Properly and Accurately

"As Canada's largest mail-order gardening company, Vesey's Seeds Ltd is also one of the largest private sector mailers in Atlantic Canada. As such, when it comes to mailing costs, even the tiniest of percentages adds up into a substantial amount.
Veseys depends on Russell House Marketing for a variety of products. Daily catalogue fulfillment, data analysis, list selection, inserting and bulk mail preparation all form aspects of Veseys ongoing relationship with Russell House. The Veseys house file (in excess of 250,000 names), is continuously analyzed, segmented, updated and corrected to ensure that proper name selection is utilized in each of the company's numerous mailings throughout the year. Russell House works with each of Veseys printers, regardless of their location in North America, to safeguard the integrity of the name files and ensure that each inkjet bindery process is done properly and accurately.
In 2008, Russell House was charged with either the data preparation and/or the actual mailing of over 2.5 million pieces of Vesey’s mail - all done properly, accurately and with proper safeguards to protect data integrity."

John Barrett
Director of Sales, Marketing & Development
Veseys Seeds Ltd