Direct Marketing to businesses at times can seem a little daunting to both the novice and to the veteran marketer. At Russell House Marketing, our goal is to get you the answers you need to make the best strategic decisions possible.

Your ability to learn is dependant on the quality of information you extract from your database. Communicating effectively with your business audience is serious stuff. You have to balance your offer; your creative and your timing – more importantly – you have to speak to the right audience. Pick the wrong list, and no matter how great your offer or how beautiful your creative – your train is on the wrong track!

Through our in-depth Impact Reports, we’ll work with you to maximize your DM efforts. The bottom line is that we want to partner with you and help you grow your business. Our Lifetime Value, Top 20, RFM, Best Customer, Kindness Index, and Response Impact Reports will help discover new areas of opportunity for your business.

Never lose sight of one primary fact – you’re involved in customer relations – it’s crucial to get the right messages to the right people. To establish your starting baselines we’ll help develop database reports that are simple to understand but detailed enough to have a real impact on your marketing decisions.

With one point of contact, you get all of the help that you need to make your next campaign a successful one. Speak to one of our Direct Marketing Advisors today and learn about the wealth of opportunities that are available to you. Let our years of strategic marketing experience work for you.

You have questions, we have answers. We’ll take care of everything – from Strategy to Execution to Post campaign analysis. We’ll help you navigate the confusing direct mail waters as easily as possible. We have charted the course and can help guide your way. Give us a call.